While competition increased over the years, technology became a significant part of everything, but fundamentals remained the same. When a brand introduces a product in a market, a lot more comes with it. Ever thought what made big businesses like Uber to grow steadily? A large contribution of on-demand businesses overnight success is a result of building on-demand businesses like Uber and garner more and more clients. Along with this, performing efficient market research and excellent customer service are the most important ingredients of successful businesses. There are some growth hacking strategies which startups can immediately jumpstart and aim for fast results.
Reaching Product Market Fit
Gaining the attention of customers that love your product and are willing to pay for it is like winning half a battle already. Large number of enterprises including startups go through several phases of experimentation before they reach product market fit. Those who fail at this stage fall prey towards making a mistake of tweaks to their product, changing customer focus or sometimes industry. Therefore, an obsessive amount of focus is given to address the definite need of your target customers. No amount of growth strategy can sustainably sell a flimsy product. Here, make your product easier to use than your competitors, simplify work and save time.
MVP Approach
Uber, Airbnb, Dropbox, at one point their existence have been associated with MVP. An MVP is an absolute version of your app or product that includes a minimum number of features. This is specially built with the single purpose of testing your assumptions and validating ideas so that time, cost and efforts should be kept to minimal. One of the brilliant examples of this is Dropbox. They head started with a simple video detailing the effect of the product that makers wanted to launch. As expected, the video proved to be very successful and gave them the feedback to validate their core assumptions.
Viral Campaign
The viral growth strategy amicable sits into growth hacking aims. Practically, it means that your strategy sustains and expands across various channels and platforms. This not only means that you are a solemn entity that is fuelling a strategy, your users, partners, and employees altogether work towards sharing and spreading your product, brand or services to enable fast results.
Build communities and stay connected with audience
YouTube is by far considered as one of the biggest platforms for content consumption. Planning a long term strategy to expand your market presence at the platform gives you bigger ROI than any other paid promotion such as television or billboards. A content that is informative and engaging would build trust, reputation and help your brand trigger associations, which ultimately benefit your product greatly.
Corporations endeavour to achieve strong brands prestige.Those who are generalized with growth hack ideas at an early stage are called iconic only when they stand the test of time by offering something that grasps an emotional connection with customers. Rely on professionals from the industry and build on-demand businesses like Uber, create an app like Uber and estimate the cost to develop an app like Uber with Zimble Code experts.
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