With significant progress in the field of designing, web designers are working hard to incorporate the best design trends in websites. Web design plays a considerable role to make your product look fresh and create an appealing impact on the target audience. The problem arises when it is hard for the hired Web Design Agency in New York to decide what trends should be implemented.
Since web design trends come and go, this article focuses on the top 10 modern web trends for 2020 to create an eye-catching website:

1. Gradients 2.0

Your website may look boring and dull with dull designs. The use of gradients adds some depth and makes your website visually attractive. Gradients are a flexible and multipurpose tool. Moreover, they can be used as background colors, filter colors over illustrations, or in the call to action buttons.

Gradients in 2020 use a different styling. Gradients 2.0 can be created using muted colors or vibrant colors by using a simple, clear light source.

2. White Space

White space has a significant role in web designing. This is because of the allowance it provides the visitors, so he or she can understand the hierarchy of your website. Also, it improves your site’s user experience as it allows the viewer’s eye to rest. So, this trend never goes away and is used the most by the designers.

3. Full page Headers

Wherever is the users’ attention, a call to action, i.e. CTA has to be implemented for good web design? The top-left is the best place for the same. And hence, there is no doubt about where you must be opting to place your CTA in the header. But web designers can execute header variations as per the requirement.

4. Playful cursors

To give your website a better look, you can use playful cursors. These playful cursors provide an engaging viewing experience to its users. Using playful cursors means changing the cursor shape or coding cursor-triggered animations. Implementing any simple or complex playful cursor on your website in 2020 will keep your users engaged for a longer duration.

5. Dynamic scrolling

If you are aware of the foreground and background of a website and the speed that it has for scrolling, dynamic scrolling is no different than that. Well, this gives users a 3D effect. This trend adds an extra layer of meaning into the existing content with the use of motion and animated effects.

6. Custom illustrations

A website is nothing without pictures. Illustrations bring life to your website and enhance your brand. Competitors in the market may plagiarize your color-coding, typography, but they can never copy your illustration style. Moreover, there are a variety of art forms that one can opt for when considering the same. One of them is the use of illustrations, specifically in 2020 trends. Also, it is expected that abstract figures may dominate in 2020.

7. Dark UI

A dark mode will be quite popular among web designers in 2020. It reduces eye strains by adjusting the screen’s brightness. Additionally, a dark theme conserves battery power by reducing the use of light pixels.

8. 2020 Color trends

If we talk about color psychology, annually, it has a massive level of significance that it’s holding and 2020 trends are not secluded. The WGSN community has predicted mint for 2020. Back in 2018, it was yellow and blue in 2019.

There are plenty of colors available on the color pallet for web designers to explore and make their website quite appealing. Thus, designers need to understand color psychology and generate a pleasant new color palette for your website.

Though new color is predicted for 2020, it is expected that some smaller trend will be continued from 2019 to 2020, such as,

  • Soft and cool colors like blue and grey for information and background
  • Bold and warm colors like red, orange, and green for calls to action (CTA) buttons

9. Bold fonts

Another modern web design trend for 2020 is the use of bold fonts. Though san-serif and serif are quite popular, the vintage font is making a comeback in web designing.

In 2020, web designers or web design agency in New York may rely on outlined and bold fonts for the brand’s name and other headings. Bold fonts provide a modern and  contemporary look to your website. Such fonts improve text readability and content comprehension. Make sure that you use bold typography only for short pieces of text. Use simple fonts when it comes to text elements as it enhances readability.

10. Geometric Shapes

Another simple yet powerful asset to create a visually exciting design is the use of geometric shapes. Geometric shapes are used to create dividers between different sections. Soft geometric shapes create a futuristic look, whereas sharp edges create a brutal approach.
All-in-all, these shapes blend well with other trends to create an engaging website.

Final words

Do not forget that goal of your design is to impress and attract more users to your product. So, it is suggested to evaluate each trend thoroughly and implement them to create a better user experience for your users. And hence, you may hire a web design agency accordingly.